Finnish Fashion Awards was held 23.5.2025 at the iconic Finlandia hall. We celebrated the local fashion industry and its amazing talent.

Huge congratulations to all the winners!

 

WINNERS

 

New Talent
Tuuli-Tytti Koivula / @tuplat

Supported by @stockmann

 

Branding
VAIN / @vain_official

Supported by @1664blanc

 

Scaling
Marimekko / @marimekko

Supported by @zalando

 

Retail
Kaartinen & Kuusela / @kaartinenkuusela

 

Fashion Photography
Jens Zitting / @jenszitting

 

Hyvon Award for Innovation in the Textile Industry
Structural Color Studio / @structuralcolourstudio

Supported by @kautesaatio

 

Sustainability Action Award
Mifuko / @mifuko_official

Supported by @muotoiluinstituutti

 

Beauty
Miika Kemppainen / @miikakemppainen

 

Fashion for Happiness Award
Lilja the Label / @liljathelabel

Supported by @helsinki_partners

 

 

The amazing jury of 2025 Finnish Fashion Awards

 

Krzysztof J. Lukasik, Design Director, Bottega Veneta

Heikki Salonen, Creative Director, MM6

Kieran Long, Director, Amos Rex long_kieran

Pirjo Kääriäinen, Professor of Design and Materiality, Aalto University

Aino Frilander, Journalist, Author, Helsingin Sanomat

Fabio Baum, General Manager Nordics & Benelux, Zalando

Tia Rantanen, Marketing Director, Stockmann

Tytti-Lotta Ojala, Director, LAB Institute of Design & Fine Arts

Leena Karppinen, Senior Manager, PR & Communications, Helsinki Partners

Miia Koski, CEO, Juni Communication

Jani Niipola, Journalist

Sofie Fuchs, Brand Manager, 1664 Sinebrychoff